Golden Card: much more than a free-admission card
The Golden Card was an integral part of the entry ticket for free and permanent access to BI-MU and offers, before, during and after the exhibition, a series of discounts, facilities and services.
The Golden Card is a versatile tool, able to offer, from the affiliated activities, quality services to Card holders (visitors, exhibitors and journalists) of the trade fairs held at Fiera Milano.
Golden Card advantages
- Golden Card: is the entry ticket reserved for pre-registered exhibitors, visitors and journalists of BI-MU and all the trade fairs participating in the project “Golden Card”
- Validity: for 34.BI-MU the duration is two years
- It allows: to take advantage of discounts and agreements in Italy published on the Golden Card website and divided into Services for companies and Affiliated Activities
- How to get it: by pre-registering at BI-MU or at one of the trade fairs indicated on the Golden Card website after the event has activated the preregistration service
- Type: the Card can be both paper and digital.